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10 Must Follow Rules for SEO in 2024

Search engine optimization is an important element for any website. And with each coming year there are new and innovative ways to help grow your website using SEO tactics. Here are 10 must follow rules for SEO moving into the future. Rules that the SEO writers at MSEDP utilize on a daily basis, while also keeping a keen eye out for any ways to improve on these tactics.

Write SEO Content for Humans

The most important rule to follow when it comes to SEO is to write the content for humans and NOT for the Google algorithm. It is crucial to know your audience and write content tailored for them, since they are the ones searching for it in the first place. Good, attractive SEO writing can lead to backlinks, which are a helpful way to grow any website. If the writing sounds too robotic or is simply stuffed with keywords, then it becomes unattractive to all who come across it. The team of writers at MSEDP do thorough research before tackling any topic, which allows for the content writing we provide to help grow any website.

Understand Google's Algorithm

It is important to write the content for human beings, but it is still important to understand the latest Google algorithms. Google is the largest search engine, so understanding their algorithms and working with them is a good way to gain traffic. However, Google regularly tweaks their algorithms in order to ensure the best pages are ranking. And their algorithms in general are kept private so they are not manipulated by the masses. They want their search engine to be as effective as possible. So, when there is an understanding of their algorithm, then it is easier to work towards that goal. The SEO writers at MSEDP make this their goal. We help all of our clients with this aspect and ensure the websites are following the algorithms to the best of our knowledge and are constantly improving as Google improves.

Find the Right Keywords

One of the most important tasks of any SEO company is to know how to perform effective keyword research and how to pick the best keywords for the potential content. This includes being able to assess how popular the main keyword is and how to choose the best long-tail keywords that can drive traffic to a site. In most cases, the main keywords for a given topic simply have too much competition for the top of the rankings. What this means is that finding that middle ground is even more important, despite having a lower search volume. That is because it is easier to get to the top of the rankings for keywords with less search volume. But despite less search rankings, being at the top of lower searched keywords is highly beneficial, too.

And more times than not, people who really need something will have a specific search and those are the users that are more likely to follow through on their query. As professional SEO copywriters, we have the ability to assess the competition for each word or phrase, come up with the best keywords, and begin creating clear and engaging content.

Make Every Sentence Unique

One of the biggest driving factors for search engine algorithms is unique content. When parts of a page are copied from another website, it may be flagged as spam and dropped in the rankings. This is why it is crucial to turn to SEO copywriters who are experts in creating clear, engaging and unique content for any type of website. Many imitators may simply use a copy and paste method, but when you turn to MSEDP you are getting a team of writers who know how to research and create unique SEO content. We dedicate our time and effort into creating a unique and useful website that ranks well.

Use Words Related to Keywords

Keyword stuffing is a problem for amateur SEO writers. One simple way to avoid keyword stuffing is to simply use words that are related to your keywords. By doing so, you are letting the search engines know what the content is about without stuffing the same few words into each sentence and paragraph. Due to our years of experience writing SEO content, we know how to navigate this issue. We will create new content each time we write while making sure there is no keyword stuffing.

Aim for Longer Content

Search Engine Optimization aspectsOftentimes, the algorithm rewards longer, more informative content. And can even penalize thin content. High-quality content that reaches 700 or 800 words will likely rank higher than content that is only 300 to 400 words. What it comes down to is the fact that shorter pages might simply not have enough complexity for the algorithm to reward. And when the content is longer, it gives the writer more of a chance to mix up the content, such as by using lists and tables. When there is a lot of information on a page, there are various ways of presenting that information that is helpful to both searchers and search engines alike.

Meta Details!

When a new page is created, it needs the proper meta details. The meta details are comprised of meta titles and meta descriptions. By having the correct meta details for the page, it allows search engines to display a short description of the content you created which can help drive clicks. The meta title should be no longer than 70 characters, which is the maximum Google shows during searches. And the meta descriptions should be no longer than 160 characters, because any longer than that will be cut off.

When you turn to MSEDP for SEO services, we use our own CMS that makes it easy to enter the meta details. We are also well-versed with WordPress. They also make it easy to enter the meta title and description. Ensuring that each new page is ready for indexing and ranking. Using the keywords in the meta title and description is a quick and easy way to highlight what the page is about.

Use Subheadings To Promote Keywords

The use of subheadings is a crucial aspect when creating a new SEO landing page. Subheadings are a great way to incorporate your keywords and make them prominent. By including your keywords in the subheadings, you are indicating to Google and other search engines that this is what the page is about and increasing its importance. And subheadings simply make it easier to read as it breaks up the content into more digestible sections. By making it easier to read, you are helping the person reading the page. But you are also helping the search engines and the Page Experience factor, which impacts SEO.

Mix Up Types of Content

Using different types of content on a page is a great way to dole out useful information and expand on the text. The use of images and videos on a page can be a great way to break up the text and still showcase useful information. Images and videos also make the website look nicer. Too much gray text can be a burden on the eyes and turn people away. But by properly incorporating images and videos, the page may flow better and allow for easier reading. Which again impact the Page Experience factor.

Link Pages to High-Quality Sites

Using links as a way to cite informative content is a common way to show where the information came from. However, it is important to know where that link is coming from, because you only want to link to high-quality sites. If there are links on your site to low quality and spammy sites, the information on your page will then be negated and assumed to be spammy as well. When you link to good sites, you are showing the search engines that you are connected to other good sites and that the information on your site is of high-quality.

Contact MSEDP for Professional SEO Services

The SEO team at MSEDP has years of experience handling a variety of campaigns and can help you grow your business and website by following these simple rules. From researching and managing your keywords, to populating your website with engaging SEO content, to making sure you are indexed properly, we cover all the bases with our search engine optimization services. We can even help you with Google My Business and Google AdWords should you decide to go that route. Any and all web aspects are handled in-house at our Deer Park office. Give us a call today to learn more about how we can help you build a new, thriving SEO campaign in 2024.

As we head into 2024, Cloud computing is an element that simply no business can no longer ignore. The overall benefits of cloud computing have been making a huge impact for years now as the way people work has adapted with more and more companies and businesses adopting cloud technology and a remote workplace. With cloud computing, everyone at the company has access to the same internet-based platforms, data storage and applications remotely. Leading to more productivity and efficiency as a result. Capable cloud infrastructures allow companies to operate and collaborate on the go without the need to always be working from the same geographical location. For example, MSEDP utilizes cloud-based services and it has allowed our company to grow, while maintaining efficiency and security.

15 Benefits of Cloud Computing For Your Business

If you are looking to upgrade your IT services, then please get in touch with us today. Our cloud computing services can help you ring in 2024 in style. Many companies and businesses are often hesitant to fully transition to cloud computing services, but with the help of MSEDP we can ease that transition and ensure all security aspects are in place. Let's take a closer look at some common cloud computing benefits for the year 2024 and beyond and how they can be incorporated into your business strategy.

Save Money & Time

Accessing your company data via the cloud can save you both time and money. Pretty sweet, huh? It is an affordable way to save money on server space and does not require you to purchase and maintain any hardware. And it eliminates the need to invest in utilities, facilities, and larger office spaces in order to accommodate a growing business. And with our cloud computing services, you do not need to hire a full IT staff, as we can ably do it for you from our location and a price point that meets your budget. On top of all that, there is rarely any downtime for issues, which makes any company more efficient without lost time for recovery.

Faster Scalability & Adaptability

There is great flexibility when you opt for a cloud environment that takes care of all your computer and data storage needs, hosting, IT infrastructure. What this does is offer you more flexibility and freedom in your day-to-day operations than when you rely on local servers for hosting. With the cloud, you do not have to use human resources or build more in-office infrastructure. Instead, you can focus on the daily goals and the needs of your customer. And it raises the scalability of your business, since when you grow you simply need more space in the cloud and not locally. Allowing any business to grow faster and easier without the need to find more space.

Centralized Security

The cloud host uses a bolstered security system in order to protect users from a data breach, theft, and any unauthorized access 24/7 and does so more efficiently than a conventional in-house system. Cloud systems have some powerful features that include access management through specific roles and permissions. Together, these functionalities will limit access to any sensitive company information to specified employees who need them for business purposes. When you turn to MSEDP for professional cloud services, you will have your data securely handled and stored. Leaving less of a risk from malicious attacks and easing any worries you may have regarding putting sensitive information into the cloud.

Disaster Recovery

Another way to ease worries is with the ease and speed of disaster recovery when it comes to cloud computing, which allows for the preparation for emergencies and is able to deliver efficient data recovery solutions. Cloud services are equipped with customizable programs in order to aid and anticipate potential issues and system failures, such as power outages and natural disasters. Disaster recovery is one of the key aspects of any IT service and MSEDP can help set you up.

Loss Prevention & Easy Data Backup

Without investing in cloud services, all of the essential data stays on an office computer. On the surface, this is okay and has been a mode of operation for years. However, this sort of action poses a significant issue that can hurt your business should a hacking or phishing scam take place. Or a simple malfunction can occur, wiping away important information never to be seen again. On top of that, there is also the risk of the machine itself being stolen. But when you upload data into a cloud-based server, it is safe from viruses and malware. The backup data recovery systems from MSEDP are state-of-the-art and all of your information is kept securely within our servers and can be quickly restored in case of an issue.

Easy Accessibility

When you have a cloud-based service, employees can access the data anywhere simply from their smartphones or devices. So everyone is always just a click away from the information and being kept in the loop. And it enables critical updates and communication to go through, despite any distance between employees. When you have easy access to the information, everyone becomes more efficient and productive.

Gain a Competitive Edge

You can gain a competitive edge over your competition by fully utilizing cloud services to improve your operations. Cloud computing improves collaboration and communication between employees and can simplify workflow, while also automating procedures and leading to a more effective use of resources. On top of all that, cloud-based analytics and insights can help you make smarter business decisions by thoroughly improving your understanding of your consumer base and the various marketplaces. As a result, you can stay one step ahead of your competition and experience better growth and efficiency.

Cloud vs Local backupImproved Quality Control

With the cloud, everyone on the team has access to the same consistently formatted documents and reports. All in one easy-to-find place. What this does is improve quality control, because employees do not need to save files in different versions, which may lead to confusion down the road and potentially a lack of professionalism. Better quality control helps avoid human error, too, while still tracking updates and revisions.

Easier to Collaborate with Coworkers

Cloud computing simplifies working together. Employees from different teams can read and share information securely and seamlessly on cloud-based platforms, like Microsoft 365. Certain cloud services have special spaces, too, for chatting and banter, like Microsoft Teams, which helps boost employee engagement and subsequently their happiness. When working together is easier, the whole business thrives.

Auto Updates for Software

Cloud applications will automatically refresh and install updates, which saves time and energy manually handling it. Or even forgetting to update and leaving yourself vulnerable to hacking due to an aspect of your security not being up to par. When you make MSEDP your MSP, we will make sure all auto updates run smoothly and on-time, so all you need to do is handle what you do best.

More Flexibility

When you have professional cloud computing at your side, you can quickly adjust your storage and processing power in order to better suit your current needs. There is no need to buy expensive on-premises technology that will not be used on a regular basis and will eventually need to be replaced. Instead, you can scale up or down with ease depending on your resources with the cloud. This enables a more efficient working environment and more flexibility when it comes to changes in demand. And ultimately, this flexibility leads to a cost reduction and better resource management.

Higher Business Value

With cloud services on your side, you can experience faster marketing and improved service capacities. How? Well, cloud computing fortifies your resilience in the field and can help you speed up the reinvention of your business model and plans when you need it. The cloud can also support a streamlined digital consumer journey. When you opt for cloud infrastructure, you can commit more time to innovation and expanding your business since you no longer will need to spend time handling old issues. Streamline your time for other vital areas of your business, such as customer service and marketing. And you will see a higher return on investment when you make the switch to cloud services.

Sustainability Solutions

Did you know that cloud computing is considered a "green solution?" So, when you opt to move to cloud computing, you are doing your small part to help the environment. It is a green solution because it decreases commuter-related carbon footprints and emissions while allowing accessibility from anywhere. And leads to companies and businesses using less space to work. Ultimately, cloud services lower energy consumption and encourages a "greener" lifestyle.

Technology is a crucial element to help any business grow in 2024. And harnessing the best in technology is harder than it sounds. Especially when it comes to network protection and failing servers. However, that is not the case when you turn to MSEDP for professional IT support and services. When you outsource your IT services to us, we will make sure all of your IT needs are met. Which means that your business is always running at peak performance and your duties are not taken away to deal with tasks regarding your network, website or servers. There are many great benefits when you use IT support for your small business. Let's take a look at some of those benefits and see where your small business fits in.

Proactive Approach

When you get the right IT support on your side, it can establish a proactive approach to any incoming issues regarding malware or security threats. Professional IT services can help keep your system running smoothly and improve the overall quality of your IT infrastructure. With MSEDP, you get 24/7 monitoring of your network with the best and latest practices. This monitoring means we will be able to foresee problems and implement any changes right away before any significant damage it done. Reducing downtime and improving overall performance of your business. With a proactive approach to your IT needs, you can safeguard against major issues.

Improved Network Security

A good IT support team, like the one at MSEDP, can help develop a thorough network security strategy that is based on the latest industry standards and by using the best practices available. All with custom software and touches that focus specifically on your needs and how you want to run your business. We work with our clients to meet their specific needs and gameplan for what works best. Making MSEDP the smart choice for any small business.

Reduced Risk of Data Loss

Data is one of the most valuable assets for any business today. That is why it makes sense to invest in measures that will protect it from being lost or stolen. MSEDP offers effective backup and disaster recovery solutions and has them in place for those emergencies. This way you have the peace of mind knowing that in case of an attack or malware issue, your data is protected and can be recovered quickly and easily. Do not leave data protection to just any IT support team, because otherwise you are exposing yourself to unnecessary risks.

More Predictable Budgeting

With our IT services at your disposal, we can help you reduce your business's overall IT spending. How can we do this? We will make sure you are only paying for what you need. On top of that, there are no hidden costs with our IT services. And with our reasonable IT maintenance and service packages, your payments become more predictable, which means it is easier to budget long-term. Smart budgeting is key for any small business and with the help of MSEDP we can ensure that you are paying for exactly what you need. Without any compromises in service. No matter if the client is big or small, we treat all our customers with the respect and attention they deserve.

A Secure Remote Solution

When you put your IT solutions into the right hands, you have everything important being handled in a secure remote location. This includes various cloud services, which means that even when your team members are not in the office they can still access all of the important files and work on projects effectively and efficiently. Our cloud computing services are secure and safe and will ensure that anyone can work from any location. This is a great solution for small businesses looking to have effective remote workers. There is no longer a need to keep everyone in the office to have a secure network. MSEDP can help any business set up remote working stations, too.

It Services chartBetter Scalability To Meet Your Demands

As an expert managed service provider on Long Island, we know the importance of IT services and how the best MSPs act as an extension of your business. Our IT support staff offers premier flexibility and scalability to meet all of your business demands. So, as your business grows, we can update the IT services to meet your growing and evolving demands. Ensuring full protection of your network and data as we seamlessly adjust.

Access To Best & Latest in Industry

Turning to MSEDP as your managed IT service provider means you have access to the best and latest in the tech industry. We do not expect any business to be experts on the matter and follow the latest trends, but that is our #1 priority as an MSP. We allow small business to access technology and resources that they would ordinarily not be able to afford or have access to otherwise. This current and up-to-date hardware is crucial in today's digital world. When you have MSEDP's IT support staff on your side, you can have some peace of mind knowing you are protected without having to spend a fortune.

Greater Productivity

When you are running a small business, staying productive is more crucial than those with bigger businesses. Small businesses need to make sure their employees are productive and collaborate effectively with the rest of the staff. The IT system and services need to support this and with MSEDP's help you can! It can be a challenge with smaller businesses, since they have limited resources and budgets. However, MSEDP prides itself on being able to work with a budget of any size, without compromising security and efficiency. With our help, your small business can overcome your hurdles and create a more productive and efficient work environment.

Quick Response Time

Any small business owner needs to rely on technology in some sort of way to function effectively. If something goes wrong, then you want and need someone who can respond quickly. MSEDP prides itself on quick response times for problems both large and small. This way you are back up and running in no time.

Contact MSEDP For Trusted IT Support Staff

Every small business needs an IT support team they can trust. When you turn to MSEDP, you are getting exactly that. Get a wide range of great benefits by having a trusted IT support staff on your side. Proper investment of IT services gets you solutions that are not attainable otherwise. And can gain you advantages in a competitive marketplace. With our cybersecurity services on your side, reduce your overall cyber risk through continuous monitoring, rapid detection, and effective remediation in a way that is both practical and affordable for any small business.

MSEDP's IT services will protect your database, while not breaking the bank. Make the call today and get a trusted IT support staff on your side today. The number for our office is 631-761-7600. When you call, we can present your small business with a gameplan on how to best handle your IT services.

It wasn't that long ago when having a mobile friendly website felt cutting edge. However, in 2023, it is now necessary to have a mobile friendly website. Google and other search engines prioritize sites that are mobile friendly, since a large majority of web traffic comes from mobile devices. So if you do not have a mobile friendly website, then it might be time to upgrade! Let's take a look at some of the great benefits of upgrading your website to become mobile friendly.

Better User Experience

A website with a responsive design will lead to a better user experience, regardless of whether users are visiting using a desktop, smartphone, or tablet. When optimized properly, responsive websites simply load much faster than a standard mobile version. Delays in loading speed can significantly impact the satisfaction of users and can make them leave and never return, which then hurts the SEO of your website due to a higher bounce rate. So a slow website can cost you both new customers who do not like the slow waiting speed, as well as existing ones who might want to find a quicker option.

When you update to a more responsive website and get more speed, your site will look better to those who land on it and it will be more welcoming to newer users. And when people have a positive experience on your website, they will be more likely to return to use your website. Thus, helping grow your business.

The Core Web Vitals, which is a feature on Google Search Console, updates you about the user experience and how it may be impacting your website. When it comes down to it, if there are a few websites with different pages of similar content and services, the algorithm will show the user the website and the subsequent page that loads the fastest and is optimized the best. So understanding the core web vitals can help you build your website. At MSEDP, we can help decipher the features of Google Search Console with our professional SEO services. Our staff has years of experience handling organic search engine optimization campaigns and can help you improve your website.

Better With SEO Campaigns

Speaking of SEO, it is easier to implement and maintain a website that is mobile responsive. In the old days, many websites would have a desktop version and a slimmed down mobile version, which means you are spending twice the time maintaining what is essentially two different sites. By having one website that is mobile friendly, you are saving time and money. Having a responsive website will let you invest more time in getting your keywords right and researching the competition and allow for ample time to improve your rankings. Not to mention the benefits to SEO from having a fast, responsive website. Everything in terms of search engine optimization is better when the website is mobile friendly.

Cost Effective

Having a mobile friendly website leads to the benefit of the site being more cost effective. Rather than a dual-version website, you only have one website to maintain and update, which saves everyone time and money. Invest in making the single version of your website even better and more efficient and you will see the benefits in the performance of the website, which will in turn improve your business.

More Visitors to Website

When you have a mobile friendly website, you are going to get more visitors. That is a given at this point. Google's algorithm prioritizes sites that are mobile friendly, so if you get a better, faster website it will lead to more web traffic. Obviously how many more visitors comes down more to SEO, but you get the gist. And not for nothing, but more visitors is better for the SEO no matter how small that increase it due to the mobile friendly boost. In general, increasing visitors shows Google and search engines that your website is worth going to and can lead to a slow and steady rise in clicks and sales. 

responsive web design factorsIncreased Sales

And with more visitors comes an increase in sales and business. Online shopping is an industry that is only growing, so it makes sense that if you have a growing website that you will be seeing an increase in sales.

If you have goods and products you want to sell online, allow MSEDP to build you a website with that sort of functionality. WordPress websites offer ecommerce, which will help any website sell their products and goods. And if these user experiences are good, then it will only lead to more sales for returning customers. Same can be said for a website that offers services instead of goods. With a responsive website, you will see an increase in web traffic, which will hopefully lead to more work in your field.

Easy to Share

When you have a responsive website, it can not only just boost your sales, but also boost your shares on social media. A mobile responsive website is easier to share with on social media, which is where a lot of sales leads come in anyway at this point. So maintaining an active social media account can definitely help grow your website and generate more leads from mobile devices. If your website was not mobile friendly, then this have avenue for traffic and customers is a dead end.

Better Flexibility and Future Scalability

A mobile responsive website design gives you the easiest and most accessible way to support all of the latest devices, which leads to more of a market share since anyone can use your website with ease. Screen shapes and sizes are constantly changing on various devices, but a responsive website adapts to these changes so you will not need to worry about what new device is viewing your website in the future. The responsive website will be able to handle it and allow for a good experience no matter what. And in terms of scalability, a mobile responsive website can scale up or down to best fit the screens they are viewed on, which means that as the devices evolve a responsive website will always be ready to mee the new demands of the time.

Let MSEDP Upgrade Your Website To Be Mobile Friendly

At MSEDP, we have years of experience in web services and can upgrade your older website to become more mobile friendly. A responsive design ultimately allows your website content to flow freely across all screen resolutions and sizes and renders all of it to look great on any device. And it also makes it unnecessary to maintain different versions of your website for mobile and desktop versions, which saves both time and money.

When you let MSEDP upgrade your website to be mobile friendly, you will be getting a modern-looking, fast website, which is required in order to grow a business and attract new customers in 2023 and beyond. Make your online presence more solid and show to your customers how trustworthy your business is. And of course, having a fast website is one thing, but it also needs to be populated with clear and engaging content, which the SEO experts at MSEDP can write.

MSEDP is your one-stop-shop for all of your website needs! We can build your website to become mobile friendly, host it on our servers to make sure it is fast, and maintain it with our web content writing and organic search engine optimization. Get everything you need when you turn to MSEDP. Located in Deer Park, New York, we work with many local businesses on Long Island. However, we also partner with many great businesses from across the United States. Contact us today by filling out a form or give our office a call by dialing 631-761-7600. When you call, we can go over our various web services. 

At MSEDP, we can help you migrate your old site over to a brand-new WordPress site. With our expertise, we can create a custom website with all of the bells and whistles one would expect with a new WordPress site. Over the years, the popularity of WordPress has only grown. That fact is down to the many benefits you get with a website on their platform. So, if you are thinking about upgrading your website, turn to the pros at MSEDP today. We can help you with all of your website needs and build you a brand-new site using the tools afforded to us by WordPress. Let's take a look at the benefits of a WordPress migration and why it is the smart choice for many businesses.

Easy to Use

Many people consider WordPress to be the most user-friendly content management system out there. It is quick and easy to manage and does not require an extensive knowledge of coding for managing the content, which also depends on the simplicity of the builder used for the website. At MSEDP, we excel in creating user-friendly WordPress websites and allowing you to take over and easily manage the website afterwards. WordPress makes it easy for any staff to publish new posts and pages, edit some of the content, resize images and more. And your IT team will be able to effectively handle the backend, like updating the website and software when needed. Of course, the team at MSEDP is always there and can help with various tech and web services, such as content writing and cybersecurity.

WordPress DashboardLots of Customization with Plugins

There are thousands of potential plugins to use for a website on WordPress and many of them are free or fairly cheap to use. So, depending on the type of website and business you have, we can help customize the website with the perfect plugins. Some common types of plugins include ecommerce, social media integration, galleries for images, slide shows, form processing, and forums. But there are almost limitless ways you can expand and improve your website when you migrate over to a WordPress website by utilizing their plugins. With WordPress comes ultra customization, which is a great benefit for any business. You are not a slave to any old CMS. With WordPress, you have the upper hand and have many great plugins to use.

Custom Designs & Layouts

Piggybacking off of the customization with plugins, WordPress also offers many different ways to customize your website with different builders and templates. At MSEDP, our web design team can work with you to build the perfect website. A website that aligns with your aesthetic, displays your brand, and showcases your company values. As well of course as one that makes it clear what your business does and lead your audiences to your services and sales.

As long-time designers of WordPress websites, we can help you narrow down the options and land on the perfect design. We will take the time to go through many of the design options, giving you the ability to find something that you love. Not something you feel you are stuck with.

Free Elements

Using WordPress does not tie you to a CMS that requires a monthly subscription or an annual maintenance fee. Whether it is a simple security patch or a major update, other CMS platforms make you have to pay your provider to update the website. So if you currently are paying for any updates on another CMS, migrating to WordPress eliminates that needless expenditure. WordPress offers free, open-source software and there is no charge to simply exist.

Of course, a certain amount of updating is required to keep your website running well and you can choose to pay for some features, but you will not need to pay WordPress for simple updates if you do not want. However, you can pay MSEDP for hosting services. For a nominal fee we can run and manage your WordPress website. Making sure it is always updated and running at top speed, as well as being protected against malicious threats.

Great for Search Engine Optimization

The coding behind a WordPress site makes it easy for search engines to properly index all of the pages on the website. WordPress also features simple URL structures, which is an aspect that Google and other search engines like and helps with the SEO. On top of all that, there are some great plugins to help manage the SEO of the website, like Yoast and Rank Math. These plugins are simple enough for you to use on your own. However, MSEDP also offers professional SEO services to help grow your business. And migrating over to WordPress allows you to unlock these SEO benefits. With MSEDP, we can manage the SEO of your website and build out with custom content tailored to your business.

Great Scalability and Longevity

A WordPress website is highly scalable, which mean you can extend the functionality of it when you need to by adding new features. So you can start your website in one place and over the years grow it into something more by adding more features. When you migrate over to WordPress, you do not need to make these decisions all at once. If you think you might want to add ecommerce to your website you can, but you can also do it when you believe the time is right.

Did your business grow in an unexpected way? No problem! It is easy to adapt when you are using WordPress. As long as you put in sufficient hosting, your website can handle large amounts of data without it negatively impacting the performance. Continue to add pages, posts and images for as long as you want. These features allow your WordPress website to have a longevity that you could not achieve anywhere else. Grow and develop your business over time with WordPress!

Built-In Blog

In the beginning days of WordPress it was simply a place to blog, but has expanded into much more over the years since its inception. However, due to its origins, it still has excellent blogging capabilities. Blogs are great because they are a simple way to add new content to your website without needing to add different elements to the website. Blogs also keep your website fresh in the eyes of Google, which is a boon for the SEO of the website. At MSEDP, we can take on this task if you feel it is too much on your own. We will thoroughly research topics and post blogs to help keep your site active and growing in scale.

Access to Developers

Due to its continuing popularity and distribution, WordPress greatly benefits from its vast community of developers who are always looking to improve the platform. Many more developers and coders are proficient in WordPress than other CMSs, so you can always look to the community for help. And due to this large, thriving community, companies can feel confident that they are in safe hands for the future when they migrate their website to WordPress. Not only can you entrust your WordPress website to MSEDP, you can also rest easy knowing that there is a large community of developers on various tasks. Keeping the community as a whole safe.

Migrate Over to WordPress with MSEDP

Are you a business with an older website that is looking to migrate over to a newer WordPress website? The web design team at MSEDP is here to help! There are so many options at your fingertips when it comes to building on WordPress. With our guidance, we can put you on the right path to building a new WordPress website. Migrating over to WordPress offers an array of wonderful benefits. Get in touch with us today to learn more about how to get started with a WordPress migration.

The number for our office is 631-761-7600. When you call, we can go over your situation and come up with a plan of action. We will work with you to build a website that fits your budget. MSEDP is headquartered in Deer Park, New York and is proud to work with many local Long Island businesses. However, our web and IT services extend to businesses across the United States. As your managed service provider, we can be your one-stop-shop for all of your IT and web service needs.

The modern threat landscape for businesses and their cybersecurity is complex with an ever-expanding attack surface across on-premises and cloud assets. Hackers will target the weakest spots, which emphasizes the need for greater visibility, rapid detection, dependable response, and adaptive security that will evolve with the changing threat landscape. So making the right choice when it comes to cybersecurity and security information and event management (SIEM). There are many choices out there to improve your security efforts and turning to MSEDP's IT services is a decision that will go a long way.

With cybersecurity services, the main issue is how to reduce cyber risk through continuous monitoring, rapid detection, and effective remediation in a way that is both practical
and affordable. MSEDP's cybersecurity services will protect your database, while not breaking the bank. Many businesses are finding cybersecurity success with managed SIEM services
that bring together virtually the most crucial technology and expertise for visibility and mitigation. When you turn to MSEDP, these are the services you will be getting. Make the call today and start better protecting your network. The number for our office is 631-761-7600. When you call, we can present a gameplan on how to best handle your IT services and SIEM in a way that fits your budget. As a result of our conversation, we will come up with a solution that will best suit your business's needs, budget restrictions, and resource requirements.

Advantages of SIEM

When it comes to security information and event management, it is important that businesses shift their mindset from "incident response" to "continuous response." By doing so, you are assuming you will be compromised at some point and look to seek a defense against the looming threats. If you are only worrying about cybersecurity after an incident happens, then you already lost. No business is immune to a cyber-attack, which means you should prepare for one to happen. SIEM is an effective cybersecurity solution that offers continuous detection of threats. However, SIEM is challenging to deploy correctly and manage full time, which is why turning to the IT team at MSEDP is a smart decision. With our leadership at the helm, we can utilize SIEM to safeguard your data and network. Over the years, SIEM has risen due to its many great advantages, which includes the following:

Take advantage of SIEM by opting for MSEDP's IT services today. Stay ahead of the curve!

Understanding the Different SIEM Solutions

SIEM chartIt is helpful to have a common understanding of the terminology and unique differences between the approaches to security information and event management. This way you can make an even more informed decision on how to better protect your assets. Due to the advanced threats in the climate today, the requirement for more advanced resources and technology has only grown. When it comes to SIEM solutions, there are four primary options available, which are DIY SIEM Software, SIEM-as-a-Service, SOC-as-a-Service (SOCaaS), and Co-Managed SIEM. Let's take a closer look at these four options.

DIY SIEM Software

This is a do-it-yourself option that involves businesses implementing the SIEM technology themselves or leveraging open-source tools in combination to add analytics, compliance, and log storage. If this is the route a business goes, it typically requires a larger team and higher level of expertise to not only implement the solutions, but also to manage, maintain, and tune these solutions over time. SIEM is not a “set it and forget it" type of technology. It requires a hands-on approach, which is also what the team at MSEDP can provide if you think doing it yourself is too much of an ask.

SIEM-as-a-Service (SIEMaaS)

SIEM-as-a-Service is also called “cloud SIEM." This option is basically Software-as-a-Service licensed on a monthly basis and hosted, maintained, tuned, and patched to work optimally. This way you do not have to worry about the infrastructure, log storage, or system administration. However, businesses will still have the responsibility to drive it to get value out of SIEM-as-a-Service. So you will need an IT equipped to handle the SIEM solutions.

SOC-as-a-Service (SOCaaS)

With this option, you receive the SOC “function” as a service, not just the software. With this option, you will be getting a team of people to orchestrate the solutions and the processes. You will also get all of the SIEM platform/tools necessary to perform the network and endpoint threat monitoring, detection, and response for your organization. MSEDP offers SIEM and log management. In a way, you can "set it and forget it" with this option since you are leaving it with our team of dedicated professionals to handle properly. But we will be on top of it at all times and most certainly not "forget it."

Co-Managed SIEM

Co-managed SIEM is a version of SOC-as-a-Service in which businesses can play a more active role in the shared responsibility of determining and carrying out the security operations strategy. A runbook with incident response (IR) and an operating playbook typically outline the shared responsibility tailored to your organization. This is a good option for businesses with an IT team, but perhaps one that is not big enough to handle all the aspects of SIEM. MSEDP can cater to your needs and provide you with IT services that fit your budget and scale.

How To Make a Decision

In order to make a decision on the best solution for your business, document your “must-have” criteria from “nice-to-have” considerations so that you do not solve for corner cases that may add complexity and cost. Of course, the most affordable is the DIY approach, but that is also one that leaves you stranded on an island in case this is an incident you cannot handle. Turning to the IT team at MSEDP ensures that someone is always there to help. Do not hesitate to reach out to MSEDP for the best in IT solutions and Security Information Event Management (SIEM) and event log management solutions.

Why Executives Should Be Involved in Cybersecurity

It is easy to leave the cybersecurity aspects of your business to your IT team, but when the executives and higher ups get involved in the goings-on with cybersecurity, then it is a big win for the business. Having an understanding of these aspects can help make major decisions down the road. Cybersecurity is a balancing act for any business, but a business that is too conservative might overlook advancements in the field of cybersecurity. Thus, putting the whole company at risk of attack.

Here are a few reasons why cybersecurity is an executive-level issue:

By having the organizational leaders weigh in on these aspects, they can plan strategically for the business and determine what to prioritize with cybersecurity firmly in everyone's mind. It is important to emphasize the need to have these measures in place that will help any business save money and simultaneously reduce cyber risk. Keeping data and important information away from hackers and malignant attacks. At MSEDP, we ask all of our clients to carefully weigh the actual capabilities and timeline of security options that might seem on the surface to save you money, but do not fully protect you from threats. We are partners in this and we are proud to work with many businesses across the United States.

SIEM and Log Management With MSEDP

It is becoming more and more difficult to recognize breaches due to cyber attacks. Firewall and antivirus are no longer enough in this day and age since today's hackers are smarter than ever. So you need a smarter solution. MSEDP’s powerful and dynamic Security Information Event Management (SIEM) and event log management solutions keeps an eye on all of your inbound and outbound traffic. We match the packets against an ever-growing database that triggers specific events.

The right SIEM solution varies based on your goals, use cases, budget, compliance requirements, and available staff. SIEM solutions are optimized for different use cases, so one size never fits all. The wrong choice of solutions can have a long-lasting impact, be costly to maintain and support, and time consuming to tune. This is why many SIEM deployments end up abandoned. And a big reason why you should turn your Security Information Event Management (SIEM) and event log management solutions over to MSEDP. Our IT team will give you a hands-on approach that will ensure you are safeguarded against threats, as well as be able to deploy measures immediately in the case of an attack. Stay protected when MSEDP is your managed service provider. Located in Deer Park, New York, we provide our IT services for clients across the United States!

Getting inundated with spam emails is a major issue for many people. Unfortunately, it is nearly impossible to stop all of the spam email you get, but there are some common ways to help slow down and reduce the number of spam emails that trickle into your inbox. If you need assistance in any way regarding your emails, get in touch with MSEDP today. We offer dependable email solutions for all types of businesses around the country. From email hosting to utilizing the cloud, our IT team can help you choose, deploy and manage the right email solutions for your business and budget.

Block Spam Email Address in Your Email List

Wholly blocking an email address will ensure that any future unsolicited message from that sender will go straight to the junk or spam folder. However, this is not a long-term solution since the sender will likely change their email address again. Thus sending you more junk mail. But what it will do is give us, your email provider, some helpful information on how to improve the filters in place and pinpoint where to stop it. When you get this unsolicited email, open it, report it as spam, and block the address. This should buy you a reprieve.

Report Suspicious Emails as Spam

Removing spam emails the manual way is very time-consuming and will not prevent that address from sending you more junk. However, reporting unwanted messages to your service provider will help us understand your issues and put the appropriate filters in place. Report every unwanted email as spam, but do so without opening the email. Opening an email from spam runs the risk of getting infiltrated by a virus or malware. Need help reporting spam emails? Let the IT team at MSEDP lead the way with Office 365. An application that makes managing your email simple and easy. Great for any sized business.

Spot The Signs of a Phishing Email

Phishing emails are one of the most common ways to entrap users with viruses and malware. These emails are getting more difficult to spot with each passing year. There are some signs to help spot these emails, which we cover in another blog post. In a nutshell, looking at email handles and content from unknown senders can be a major clue as to their validity. Spelling and grammatical errors in the subject line or body are common signs of a phishing scam. And if this email is requesting any personal information, report that email and block the sender. Never click or download any links or attachments in the email, because that is how they deploy their malware. Basically, be suspicious of any email from a weird handle or from someone you do not know.

laptop getting too much spam

Unsubscribe from Unwanted Mailing Lists

If you have subscribed to different mailing lists, you will quickly see how these spam emails build up in your inbox. Some of them you may want to keep, but others you may have accidently signed up for or signed up for a purpose, like when making a purchase. When unsubscribing, it is best to go to the company's website on the off-chance that the email is a phishing scam and the purpose is to have you to click on the link and download a virus. And if the subscription is clearly spam, simply try reporting it to file it away into a junk folder hopefully never to be seen again.

Turn Off "Auto-Load" For Images in Emails

There is a setting for incoming emails to "auto-load" images within the email upon opening. When this is the case, images are downloaded automatically, which provides information to spammers that can lead to dire consequences for you. Turning this off ensures that the hackers are not getting any of your information and you are safe. Of course, if you want to download the image and know it is safe there is always that option. But having the power is important, otherwise every image gets downloaded and some may be bad!

Stop Giving Your Email Address to Websites!

There are risks involved when you are signing up for newsletters or joining a new social media site. Not only are you opening up your email address to the potential of getting spam, but you are also risking being part of a data breach. When a data breach happens, it gives the hackers all of the information they need in order to impersonate those who had data with the entity. Some people opt to have a second "burner" email address as to not inundate their primary email address with spam and the risks involved. And do not post your email address to your social media profile! That is an easy way for a hacker to add it to a list and use it in an attack effort.

Use an Alias Email Address When Signing Up For New Accounts

Using an email alias can help you keep your identity anonymous and protect your email privacy. Whenever an email is sent to the alias, you receive it in a separate section of your main email inbox, which lets you more easily manage your inbox and block any unsolicited senders. Coupling this with identity theft protection is a great way to enhance your email security and prevent scammers from infiltrating your email inbox. Get top-notch cybersecurity when you turn to MSEDP and keep your data and information safe and out of the hands of hackers!

Start Fresh with a New Email Account

Sometimes you just might be in too deep and there is no way out . . . or so you think! With a little bit of effort, you can switch all of your major accounts to a new email address and avoid the continued inundation of spam emails. When you turn to MSEDP's IT services, we can help you create a new email address and move over all of your important information and address books. And when you do, you will be utilizing our spam filters and malware protection, which will better protect your email address and data. Get the best and latest spam protection when you turn to us!

Protect Your Devices with Antivirus Software

It goes without saying that antivirus software does not 100% stop you from getting spam. However, what it does do is protect you in case you accidentally click on or download a malicious file. We offer the best and latest in antivirus software and protection. We deploy a sonic firewall that will limit any attempts at hacking and in the case of a breach will immediately alert us, so we have time to fix the issue before it grows. Stay up to date on all the latest protections when you turn to MSEDP.

Contact MSEDP Today for Dependable Email Solutions

MSEDP has years of experience helping clients with their website needs and offers a whole host of IT services to keep your data and information safe. And we will never read, sell or scan your email content for advertising purposes. Our email hosting is affordable and provides you with many crucial benefits. With MSEDP as your email provider, give your business a professional look with email @ your domain name. And as discussed in this blog, we will keep your inbox free of spam.

MSEDP is located on Long Island in Deer Park, New York. Give us a call today at 631-761-7600. When you call, we can provide you with a no-obligation consultation to go over our various IT services and how they align with your business goals. Many big companies use MSEDP, but we are also proud of the work we do with small businesses around the country. And we do more than just IT services! Get professional SEO services and website design & building by working with our elite web team. At MSEDP, we can handle every aspect of your business website and help to grow your business.

If you have a website for your business, you are likely scared of it being hacked and infiltrated from outside sources. We have all heard stories of a hack tacking down a business and compromising the personal data of all the customers. This is a horrible act and one that sees consequences far and wide for a business. And it is a surefire way to lose the trust of the customer in the process. In the wake of all these incidents, it is more important than ever for businesses to take the proper steps to protect themselves from these cyber-attacks. One way to make sure you are taking the right steps is by hiring an IT team to implement a network monitoring and security monitoring solution.

Network monitoring allows you to keep track of all activity on your network. This way we can quickly identify and respond to any suspicious behavior. And security monitoring helps to detect and prevent malware and other threats from entering your network. By implementing both of these measures, you can help keep your business safe from cyber-attacks. Get the IT team at MSEDP to help today! We have years of experience working with companies across the United States and effectively prevent cyber-attacks with our managed services and 24/7 monitoring. Stay on top of the best and latest in the industry when you turn to the team at MSEDP.

In the meantime, let's take a look at the differences between network monitoring and network security monitoring and how these aspects apply to cybersecurity. Both of these aspects are important to the safety and security of any network and they work hand in hand with the IT services in full.

What is Network Monitoring?

Network monitoring is an IT process that monitors endpoints and servers within a network infrastructure in order to provide fault, performance and traffic insights. This monitoring also allows us, your tech team, to detect critical network issues, faults, and unavailability of network components, while being able to reduce the overall downtime. Having a network monitoring system in place also allows us to monitor the bandwidth utilization and reduce network congestion, which improves the overall performance of the network. It also allows for the remote availability monitoring of all assets and sends alert notifications to us for immediate attention. With our network monitoring tools, you get 24/7 monitoring for complete and total control of the network.

What is Network Security Monitoring?

Network security monitoring allows us to have insights and statistical data about the internal and external communications that originated or terminated within the network and implement security measures for protection of the network. In a nutshell, network security monitoring is the process that allows an IT team like us to effectively monitor the data flow and take all of the necessary steps in case of a discovered breach of security. Network security monitoring requires collecting, filtering, and analyzing logs from multiple data sources within the network. These data sources can include intrusion detection systems, intrusion prevention systems, firewalls, and more. This differs from network monitoring as it focuses on the security aspects and implementation of protection, whereas simple monitoring tracks other data and aims to keep the network running smoothly.

The logs are sent to a centralized solution typically called a Security Information and Event Management solution where the logs are converted into events and analyzed by professionals. Those professionals in this case would be us and we can assure you that the IT staff at MSEDP can effectively deploy measures that will keep your website and network safe from infiltration. We do so by following the best practices for these solutions, which allows us to stay on top of the game and keep your network running at optimal conditions.

network security factorsWhy is Network Monitoring Important

Now that we know what network monitoring is, let's learn why it is important.

Less Network Downtime

Service downtime causes both financial and reputational loss for any digital business. When a business website faces downtime, it places a lot of stress on the IT team and they are under pressure to quickly resolve the issue and get the monitoring service back up and running. When network monitoring is properly in place, it allows us to quickly identify the root cause of the issues. Whether it is a misconfiguration, traffic congestion, an interface link being down, or malicious activity, our team can identify the problem and start troubleshooting it. All in all, network monitoring ensures the downtime is as short as possible.

Quickly Identifies Security Threats

Security monitoring is simply not possible without the correct network monitoring in place. In order to correctly identify security threats, we need to ensure that the network monitoring covers every asset that is part of the entire network. This way we can identify traditional network behavior and set up a baseline for network traffic and be better prepared to identify any anomalies.

Prevents Network Outages

There are various reasons a network outage can occur, such as configuration errors, increasing complexity of technology, malware, and more. In order to prevent these outages from happening often, the proper setting up of network monitoring is a must. Its implementation allows us to stay one step ahead of any potential network issues by monitoring network interfaces for traffic congestion.

More Focus on Critical Operations

Due to the configuration of network monitoring systems, which delivers immediate pre-built dashboards, tech teams no longer have to waste time by manually digging into performance data. Manually troubleshooting a network issue is a very time-consuming process. But since the network monitoring tools make looking into problems much simpler, tech teams can spend time and resources on other more critical projects that improve the overall process of monitoring and network infrastructure. Leaving the network monitoring programs to run on their own.

Help Manage and Scale to Bigger Networks

The number of connected devices to the internet is always increasing. If you are a growing business, then you likely know the need to connect multiple devices to your network. All these devices carry equal importance for a business and are equally important when it comes to safety on the network. And over the years, remote capabilities have become more common and the need to connect remotely has only grown. In order to ensure the availability of all of these devices, all of the components must be proactively monitored and our deployment of network monitoring services will protect everything and everyone connected to the network.

Why is Network Security Monitoring Important?

Hackers and malware are constantly improving and finding new ways to infiltrate networks. So it is crucial to stay ahead of the game however you can and with network security monitoring you can! Network security monitoring allows for 24/7 monitoring of your network systems and quick response times that lead to little downtime. Having a proper network security monitoring system in place is important because it is a way to cover all of the bases of your network and leave no corner unprotected.

Assume there is a hack and the anti-virus fails to catch the malicious behavior in time and the attacker gains access to the network and its devices. It happens. Nothing is 100% certain, but if it does then the hacker has full access to all parts of the network and can do with it how they please. They can even lie in wait as you reveal all of your private data and information, leading to even bigger cyber-attacks that result in even more damage.

However, if proper network security monitoring in place, then this hack can still occur, but out tech team will be quickly notified that they beat the firewalls in place and immediately take the steps that eliminate the access. So, if you store and process sensitive data, such as financial information and cardholder data, then you are likely required by law to be compliant with the regulations. At MSEDP, we can help you get compliant and deploy the proper network security monitoring tools to get you on your way and protect your networks from all potential threats.

There are various ways to generate traffic to websites, such as with paid ads and social media. However, the majority of online traffic is driven to websites via the use of search engines. SEO, or search engine optimization, is organic and covers more digital ground than other marketing areas. It is also evergreen. Paying for ads is great, but those ads are only there due to your payment. If your payment runs out or is too expensive to continue, then you are left without much search engine visibility. Whereas good organic SEO will stay there after the work is complete and can pay dividends over time when set up properly. When organic SEO gets going, there is a snowball effect. The clicks just keep on coming and growing, because the content is always there. And when those clicks increase, the site improves.

When you turn to MSEDP for their SEO services, you are handing over the reins to experts in the field who will professionally work on your website to get it optimized. We offer affordable web content writing to create web pages for the keywords that best align with your marketing goals. Our experts will be in constant contact with you to make sure what we are doing best aligns with your website. And that you are ranking for the right keywords.

As search engines get smarter, those who are working on your website need to be smarter, too. Optimizing your website will help to deliver better information to the search engines, which brings in traffic to your website. Get the help of MSEDP today and start seeing the impact a growing SEO campaign can do for your website. SEO is important for your website and business and our web team can help grow your visibility.

Deciphering White Hat SEO Tactics vs Black Hat Tactics

A crucial element of search engine optimization is deciphering between white hat SEO tactics and black hat SEO tactics. When we say, "white hat SEO," we are referring to the SEO techniques, best practices, and strategies that abide by search engine rules. These areas offer more value to users and thus help a website grow an audience.

Whereas "black hat SEO" refers to techniques and strategies that aim to fool search engines. These "black hat" techniques can work, however they put the website at tremendous risk of being penalized and/or de-indexed and removed from search engines. Using "black hat" techniques for SEO purposes comes with ethical implications and is not how we at MSEDP operate. Penalized websites have bankrupted businesses and is a reason why it is important to turn to a trustworthy source for your SEO. You do not want to depend on an SEO agency and have them blacklist your website. And that is not what you will get when you turn to the SEO services at MSEDP. We understand the difference between these tactics and want to make sure that your website is growing the right way.

Search Engines Share Similar Goals as SEO Writers

There is a mutual relationship between search engines and those within the SEO industry. Search engines want to help websites succeed, because when they do they also grow a consumer base and an audience. Understanding that goes a long way in building an effective SEO campaign. To help, Google even has an SEO starter guide to help users utilize their search engine. That guide is filled with useful information on getting started with an SEO campaign, as well as pointing out some of the best practices to use.

Many think that Google is out to get them and swallow them whole, since they are such a behemoth. But on the contrary, Google is very supportive of the SEO community and aims to build a mutual relationship where Google and websites co-exist and benefit from one another. Google is not out here trying to limit your search results. On the contrary, they simply want to give their audience the best, most authoritative results on what they are looking for. And to do so, one must follow their SEO guidelines and the general guiding principles of search engine optimization. At MSEDP, we have the expertise and knowledge to traverse this landscape and build a website's organic traffic.

Optimize for Google Passage Ranking

Passage ranking is where individual passages on web pages can be ranked alongside the page itself. Perhaps you have seen this when searching on your own. This is important because it means that Google can pull out sections from a page, even if that page is covering a different topic than what is being displayed in the SERP. Let's take this blog post for example. It covers various important aspects regarding search engine optimization, including white hat and black hat SEO tactics and the aforementioned passage ranking. In a nutshell, the main keyword focus is SEO importance, however Google can pull out a passage about the importance of white hat SEO tactics and this blog post can rank for that, despite it not being the overall focus. It still finds that content relevant even though it is just a part of a larger idea.

So, how do you optimize for Google Passage Ranking? Well, you don't. You just create clear, engaging, easy-to-read posts that offer a user-friendly experience and Google will do the rest. If they deem the content worthwhile, they will pick it up. To help make this clear to Google, clearly delineating sections within the post aids Google's crawling and ability to pick up crucial information and rank it on their search engine. And the content within these sections should be clear and focused on the subtopic, like how this section is about the passage ranking and its importance. Almost like a blog post within a blog post. But it is also important to keep it relevant to the main topic, which I would say that discussing Google passage ranking is relevant to the overall importance of SEO.

SEO Expert Can Help to Grow Your Website

No matter the size of your business, SEO is important. Whether your business is big or you are a small business owner trying to make ends meet, getting organic web traffic is crucial in growing a business. You might think YOU can do it on your own, but handing the work and time over to experts is a smart decision. Not only are we experts in the field of SEO with years of experience working on websites, we also know what *not* to do. Wrong SEO techniques can actually do harm to your website, because you might be using outdated modes of thinking or utilizing black hat SEO techniques, which we discussed previously. When you turn to MSEDP, you are assured of getting up-to-date work on your website.

But do not think we aren't hands on when it comes to SEO! At MSEDP, we will work closely with you in order to be aligned on your marketing calls, because we know how important SEO is to any business and how quickly things can change. Our SEO services not only consist of content writing, but we send monthly reports to keep you updated on your keywords. And if there is ever an area of concern, you have the ear of our SEO team to get right on it.

With MSEDP's SEO team at your disposal, you will get clear and engaging copy that gets picked up by Google and helps your website rank. Perfect for any website, but especially perfect for small businesses who need an extra hand to gain customers. Make the call today and let the SEO experts at MSEDP handle your search engine optimization campaign.

When you turn to MSEDP for your IT services, you are in safe hands. One of the big reasons is the fact that you will be entrusted with Netsurion EventTracker, leaders in cybersecurity. With Netsurion, you get end-to-end managed threat protection, which aids in the protection of your data and your network. Comprehensive cybersecurity is comprised of a few different elements that, together, create a seamless protection. Here are those four aspects that make up these cybersecurity elements

Predicting attacks means we need to understand your attack surface and efficiently manage vulnerabilities. Prevention entails stopping more ransomware and malware attacks before they execute. However, nothing is 100% secure, which is why the plans to detect and respond immediately are crucial and lead to little downtime and no loss of data. Post breach, we will catch suspicious behavior and correlate advanced attacker techniques using Netsurion EventTracker. And respond by quickly resolving security incidents and compliance issues. With Netsurion EventTracker, you are getting top-of-the-line protection and the utilization of the latest in data protection.

Netsurion Essentials

With Netsurion, you get turnkey managed threat protection that is built for small businesses and their websites. When your turn to MSEDP, we can simplify cybersecurity with a complete managed security plan by utilizing the essentials that Netsurion provides us. We can predict, prevent, detect and respond to threats across your network. By properly implementing Netsurion, we are able to fight through the noise of millions of events and incidents and track only the most vital ones. We do this with the automation and orchestration from Netsurion Essentials and protect the data and assets of your data. Let MSEDP handle your cybersecurity services and we will optimize your time and priorities with comprehensive reports, dashboards, and compliance insights.

Let's take a look at more of the features of Netsurion EventTracker and why it is the smart choice for many small businesses when it comes to effective cybersecurity services.


Monitoring & Alerts

Detection & Response

Compliance Reports

Netsurion Managed Open XDR is a recognized, award-winning platform that is made for multi-tenant environments. And we at MSEDP are proud to utilize their features to supplement our cybersecurity services.

Zero-Time Endpoint Protection with Netsurion

Netsurion Managed Endpoint Security combines deep learning and a predictive threat protection solution under a single 24/7 system. By combining artificial intelligence and the human touch, we are better able to prevent and block advanced threats with the broadest attack surface protection against 100 file types. With Netsurion on your side, you enable stronger yet simpler cybersecurity against Zero-day threats, ransomware, APTs, and file-less attacks with unmatched accuracy and speed. This protection stays in place when devices are offline, too, so there is no time when you are at a loss of protection.

Advanced Vulnerability Management

Continuous vulnerability management is at the foundation of proactive cybersecurity services, which is what you will get with MSEDP and their partnership with Netsurion. With our cybersecurity services, you will be moving beyond compliance and reactive measures like firewalls to address advanced threats. Ensuring better protection for your systems. Elite vulnerability assessment begins with understanding your risk profile and identifying your network’s vulnerable systems. Netsurion is the complete package when it comes to top-of-the-line protection from vulnerabilities and threats. Simplify your day-to-day vulnerability detection by using MSEDP as your managed service provider, where we can pinpoint gaps and prioritize the quickest solutions.

Sample Alerts and Reports

When you opt to go with MSEDP, a provider of Netsurion EventTracker, you will get out-of-the-box reports for firewalls, Microsoft 365 and windows, and other devices. Ensuring you stay protected. Here are some sample alerts and reports you will get that will alert you of your network systems. And give you peace of mind at your safety and protection from threats.

Critical Threats

Some of the common critical threats include the following.

High Risk Activity

High risk activity includes the following.

Suspicious Activity

When there is suspicious activity, you will get notified of the following.

Contact MSEDP Today For Netsurion EventTracker Cybersecurity

MSEDP is located on Long Island and handles cybersecurity and IT services for websites across the United States. We help keep your network secure and your data safe. And we do this by entrusting some of the best and latest technology available to us. We are an authorized partner of Netsurion EventTracker, which allows us to provide our customers with the best cybersecurity services possible. Please contact us today for more information. When you reach out, we can further discuss the types of cybersecurity services you require.

The number of our office is 631-761-7600. When you call, we can provide you with a no-obligation consultation to go over the various IT packages available. We are flexible and have packages that can meet any budget, while not compromising on safety. Learn more about our managed services and why they might be right for you! With our security services at your side, you get protection via vulnerability scans, SIEM and log management, and being compliant with regulations. As well as added protection with firewalls and malware with 24/7 monitoring. Make the switch to MSEDP today and start getting better protected.

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